View Session Details

About Sessions

A Session is a sequence of activities that a visitor with a unique IP address spends on a website during a specified period. A visitor session begins on accessing the application and ends when the visitor quits the application.  The number of visitor sessions on a site is used in measuring the amount of traffic a website gets.  In a session:

  • A visitor is someone who visits a tracked website page.
  • A page view is when a tracked web page on your website is loaded.
  • A session consists of all the visitor interactions during a given time. A session ends when a visitor exits your website, closes their browser, or after a few minutes of inactivity.

Types of Sessions

You can determine the period of a visitor session since the last request was sent (for example, 30 minutes). If the visitor returns to the site within that time, it is still considered an active session. If the visitor returns to the site after the allotted time period has expired, say an hour from the last request sent, then it is counted as a completed session.

Based on the duration of the visitor’s session, since the last request was sent, you can view Active Sessions, Completed Sessions, All, Struggling, and Healthy sessions.

Active Sessions

Active sessions are those sessions, which are currently in an active state. It means, a visitor is currently accessing the site and the time since the last request sent by the visitor is within the time limit specified for session expiration. If the visitor’s session time (since the last request was sent) goes beyond the session expiration time, it is considered a completed session.

By default, Session Window shows the details of the Completed sessions in the Session window. To view the list of active sessions, turn on the toggle button. as shown in Figure 3.

Figure 3: Active Session 

Completed Sessions

Completed sessions are those sessions, which are currently in the completed state. It means a visitor accessing the site has crossed the time specified by the user since the last request was sent.

By default, when the user navigates to the Session tab, the completed session is displayed as shown in Figure 4.

Figure 4: Completed Session

All Sessions

Select the All from the drop-down of the Session tab to generates a list of all active sessions as shown in Figure 5  . (No filter is applied).

Figure 5: All Session Dashboard

Struggling Sessions

A struggling user is a visitor who faces some problems while accessing the site, such as cannot login to the site, cannot find the payment options while navigating the site so many times, cannot locate the items for which they are searching, and so on. All those sessions, which are related to a Struggling user, are Struggling User Sessions. Applying this filter generates a list of Struggling User sessions.

Select the Struggling option from the drop-down in the Session window as shown in Figure 6 to display a list of all the sessions where the user faced problems on your website.

Figure 6: Struggling Session

Note: The Black Arrow Line alongside the screen indicates the struggling sessions.

Healthy Sessions

In healthy sessions, users can access the site without having any bad user experience (high page response, errors, etc.) and are also able to complete the session successfully.

Select the Healthy option from the drop-down in the Session window as shown in Figure 7 to display a list of all the sessions where the user was able to successfully access the Website.

Figure 7: Healthy Session

Attributes of a Session

After you select a session, the following attributes of the session are displayed as shown in Figure 8:

Column Name

Description

Start Time

 

Displays the time when the session started. The format is hh:mm: ss mm/dd/yy. By default, it is sorted in descending order, which means the latest session is at the top.

Entry Page

Displays the page from where a visitor entered the site. When a visitor hits the site address on the browser, by default the home page is displayed. From there only, visitors can proceed and access the site.

Events

Displays the event name. An event is a situation a visitor might face while accessing a site. For example – Items out of stock, items not found for international shipping, Invalid reward code, Invalid promo code, Coupon expired, Session expired, etc.

Browser

Specifies the browser name from which the visitor is accessing the site. The browser name is displayed along with the version. For example – Firefox (24.0).

Location

Displays the location from where the visitor is accessing the site. The location contains information on – Region, Location, and Client IP.

Session Duration

Displays how long the session is performed. The format is hh:mm: ss. 

Last Page

Displays what was the last page visitor accessed on the site and exited from there.

Device

Shows from which device the user is accessing the site. For example – PC, Laptop, iPad, Mobile, etc.

Pages

Displays the number of pages recorded.

Order Total

 Shows the Order total.

 

Figure 8: Attributes of Session

Session Reports

In the Session window, you can analyze the following types of reports:

  • Page Performance Overview
  • Page Performance Details

 

Page Performance Overview

The Page Performance Overview window provides a brief overview of all the pages of an application. In this window, you can view the page count, timing data, and exit rate of all the pages of an application.

To view the page performance overview:

Select the Page Performance Overview option from the Analytics menu as in Figure 9

Figure 9: Analytics Filter

The Page Performance Overview window is displayed, as shown below in Figure 10.

Figure 10: Page Performance Overview Dashboard

Apply Filters

Use the Filter results section to filter the website traffic information on the Session dashboard. Click the Filter icon  to open the Page Performance Filter window as in Figure 11. The following filters are available:

Figure 11: Page Performance Filter

Specify the following filters:

  • Last: Specify time filters, such as last duration (such as 15 minutes, 1 hour, 1 week, 1 day, 1 week, and so on).
  • Custom: Specify the required date and time range.
  • Select Page: This is the entry page from where the session is accessed.
  • Select Channel: This is the channel from where the site is accessed, such as Dotcom, mobile, POSF, or all.
  • Select User Segment: This is a group of users having some common behavior or attributes.
  • Select Device: This denotes the device, such as a PC, mobile, or tablet on which the session is accessed.
  • Select Operating System: This denotes the operating system used for accessing the site.
  • Select Browser: This denotes the browser used while accessing the site.
  • Advanced Filters: Click the Advanced Filter tab to apply some advanced level filters to include/exclude in the results.

After applying filters, click the Apply button. The Page performance overview is displayed in tabular and graphical format as in Figure 12.

Figure 12: Tabular and Graphical form of Page Performance Overview Page

Page Performance Overview – Tabular Format

The tabular format displays information around pages, such as list of Page Name, Page Count, OnLoad time, Time to DOM interactive (TTDI), Time to DOM load (TTDL), Server Response Time, Perceived Render Time (PRT), First Byte Time, DNS lookup time, SSL, Cache Lookup time, main URL download time, connection time, and exit rate.

Figure 13: Page Performance overview Tabular form

Page Performance Overview- Graphical Format

The graphical format of the displayed page performance information, such as Onload time, DOM interactive time, time to DOM content download, and other information in graphical format. On the Y-axis, there are pages, and on the X-axis, the value is defined in seconds.  In the same manner, information about other tabs, such as Device, Browser, and rest is displayed.

The information is categorized in various tabs, such as Page, Device, Browser, Browser Version, Connection, Location, Region, Operating System, OS (versions), and Browser & OS. By default, the Page tab is displayed as shown in Figure 12. Let us discuss them in detail.

Device

Device tab shows the page performance according to the device used by the end users.

Figure 14: Device Performance Page

In the device tab,  we can see the following options as we can see in Figure 14:

  • Device Name-This shows from which device the user is accessing the website.
  • Page Counts-It denoted the number of pages accessed in a session.
  • Onload (Sec)- Onload time occurs when the processing of the page is complete and all resources of the page have finished downloading.
  • TTDI (Sec)-It stands for Time to DOM interactive. This is the point where the browser has finished loading and parsing HTML.
  • TTDL (Sec)-This stands for Time to DOM load. It is the point at which DOM is ready and there are no stylesheets blocking JavaScript execution.
  • Server Response Time (Sec) – Server response time is the wait time of the main URL.
  • PRT (Sec) – Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec) -This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec)- DNS resolution time is the time required to resolve the host name.
  • SSL (Sec)-This is the time required for SSL negotiation.
  • Cache Lookup– It is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)-Total time taken in downloading the main URL response.
  • TCP (Sec)- This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)- First Content Paint Timestamp reporting the time when any content is painted i.e. something defined in the DOM.
  • FP(sec)- First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)- Time To Interactive is when the website is visually usable and engaging.
  • FID (Sec)-First Input Delay (FID) measures the time from when a user first interacts with your site to the time when the browser is able to respond to that interaction.
  • Exit PCT– It defines the number of users(percentage) exited from a session.

Browser

Specifies the browser name from which the visitor is accessing the site.

Figure 15: Browser Performance Page

In the browser tab, we can see the following options as in Figure 15:

  • Browser Name– This shows the browser name from which the visitor is accessing the site.
  • Page Counts– This denotes the number of pages accessed in the session.
  • Onload (Sec)- Onload time occurs when the processing of the page is complete and all the resources on the page have finished downloading.
  • TTDI (Sec)– Dom interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built.
  • TTDL (Sec)- DOM Content loaded time is the point at which the DOM is ready and there are no stylesheets blocking the JavaScript.
  • Server Response Time (Sec)- Server Response Time is the wait time of the main URL.
  • PRT (Sec)- Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec)- This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec)- DNS resolution time is the time required to resolve the host name.
  • SSL (Sec)- This is the time required for SSL negotiation.
  • Cache Lookup-This is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)– Total time taken in downloading the main URL response.
  • TCP (Sec)– This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)– First Content Paint Timestamp reporting the time when any content is painted i.e something defined in the DOM.
  • FP (Sec) – First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)– Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec)– First Input Delay (FID) measures the time from when a user first interacts with your site to the time when the browser is able to respond to that interaction.
  • Exit PCT– It defines the number of users (percentage) exited from a session.

Browser Version(s)

This displays the browser version of the browser from which the user is accessing the site. For example- Firefox (24.0).

Figure 16: Browser Version Performance page

In the browser version tab, we can see the following options shown in Figure 16:

  • Browser Version Name-Version of the browser which the user used to visit the website.
  • Page Counts– It denoted the number of pages accessed in a session.
  • Onload (Sec)– Onload time occurs when the processing of the page is complete and all resources of the page have finished downloading.
  • TTDI (Sec)– It stands for Time to DOM interactive. This is the point where the browser has finished loading and parsing HTML.
  • TTDL (Sec)– This stands for Time to DOM load. It is the point at which DOM is ready and there are no stylesheets blocking JavaScript execution.
  • Server Response Time (Sec)– Server response time is the wait time of the main URL.
  • PRT (Sec)– Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec)– This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec)– DNS resolution time is the time required to resolve the host name.
  • SSL (Sec)– This is the time required for SSL negotiation.
  • Cache Lookup– It is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)– Total time taken in downloading the main URL response.
  • TCP (Sec)– This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)– First Content Paint Timestamp reporting the time when any content is painted i.e. something defined in the DOM.
  • FP (Sec)– First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)– Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec)– First Input Delay (FID) measures the time from when a user first interacts with your site to the time when the browser is actually able to respond to that interaction.
  • Exit PCT– It defines the number of users (percentage) exited from a session.

 

Connection

 It denotes the type of connection used, such as cable, dial-up, DSL, and so on.

Figure 17: Connection Performance Page

In the connection tab, we can see the following options as shown in Figure 17:

  • Connection Name– Types of connection used such as cable, dial-up, DSL, and so on.
  • Page Counts – This denotes the number of pages accessed in the session.
  • Onload (Sec) – Onload time occurs when the processing of the page is complete and all the resources on the page have finished downloading.
  • TTDI (Sec) – Dom interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built.
  • TTDL (Sec) – DOM Content loaded time is the point at which the DOM is ready and there are no stylesheets blocking the JavaScript.
  • Server Response Time (Sec) – Server Response Time is the wait time of the main URL.
  • PRT (Sec) – Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec) – This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec) – DNS resolution time is the time required to resolve the host name.
  • SSL (Sec) – This is the time required for SSL negotiation.
  • Cache Lookup – This is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec) – Total time taken in downloading the main URL response.
  • TCP (Sec) – This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec) – First Content Paint Timestamp reporting the time when any content is painted i.e. something defined in the DOM.
  • FP (Sec) – First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec) – Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec) – First Input Delay (FID) measures the time from when a user first interacts with your site to the time when the browser is actually able to respond to that interaction.
  • Exit PCT- It defines the number of users (percentage) exited from a session.

 

Location

 It displays the location from where the visitor is accessing the site.

Figure 18: Location Performance page

In the location tab, we can see the following options as shown in Figure 18:

  • Country Name– It shows the country where the transaction is taking place.
  • Page Counts– This denotes the number of pages accessed in the session.
  • Onload (Sec) – Onload time occurs when the processing of the page is complete and all the resources on the page have finished downloading.
  • TTDI (Sec)– Dom interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built.
  • TTDL (Sec) – DOM Content loaded time is the point at which the DOM is ready and there are no stylesheets blocking the JavaScript.
  • Server Response Time (Sec) – Server Response Time is the wait time of the main URL.
  • PRT (Sec) – Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec) – This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec) – DNS resolution time is the time required to resolve the host name.
  • SSL (Sec)– This is the time required for SSL negotiation.
  • Cache Lookup – This is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)– Total time taken in downloading the main URL response.
  • TCP (Sec)– This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)– First Content Paint Timestamp reporting the time when any content is painted i.e., something defined in the DOM.
  • FP (Sec)– First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)– Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec)– First Input Delay (FID) measures the time from when a user first interacts with your site to the time when the browser is actually able to respond to that interaction.
  • Exit PCT– It defines the number of users (percentage) exited from a session.

 Region

 Region is a part of the location from where the visitor is accessing the site.

Figure 19: Region Performance Page

In the region tab, we can see the following options:

  • Region Name– It is the area where the transaction takes place.
  • Page Counts – This denotes the number of pages accessed in the session.
  • Onload (Sec) – Onload time occurs when the processing of the page is complete and all the resources on the page have finished downloading.
  • TTDI (Sec)– Dom interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built.
  • TTDL (Sec)– DOM Content loaded time is the point at which the DOM is ready and there are no stylesheets blocking the JavaScript
  • Server Response Time (Sec)- Server Response Time is the wait time of the main URL.
  • RTT (Sec)– It is the round trip time.
  • First Byte Time (Sec) – This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec)– DNS resolution time is the time required to resolve the host name.
  • SSL (Sec) – This is the time required for SSL negotiation.
  • Cache Lookup– This is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)– Total time taken in downloading the main URL response.
  • TCP (Sec)– This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)– First Content Paint Timestamp reporting the time when any content is painted i.e.          something defined in the DOM.
  • FP (Sec)- First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)– Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec)– First Input Delay (FID) measures the time from when a user first interacts with your site to the time when the browser is actually able to respond to that interaction.
  • Exit PCT – It defines the number of users (percentage) exited from a session.

 OS

 This denotes the platform from where the session is executed.

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Figure 20: OS Performance Page

 In the OS tab, we can see the following options as shown in Figure 20 :

  • OS Name-Denotes the platform from where the session is executed. For e.g.- Windows, Linux, etc.
  • Page Counts– This denotes the number of pages accessed in the session.
  • Onload (Sec)– Onload time occurs when the processing of the page is complete and all the resources on the page have finished downloading.
  • TTDI (Sec)– Dom interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built.
  • TTDL (Sec)– DOM Content loaded time is the point at which the DOM is ready and there are no stylesheets blocking the JavaScript.
  • Server Response Time (Sec)– Server Response Time is the wait time of the main URL.
  • PRT (Sec)– Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec)– This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS(Sec)– DNS resolution time is the time required to resolve the host name.
  • SSL (Sec)– This is the time required for SSL negotiation.
  • Cache Lookup– This is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)– Total time taken in downloading the main URL response.
  • TCP (Sec)– This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)– First Content Paint Timestamp reporting the time when any content is painted i.e. something defined in the DOM.
  • FP (Sec)– First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)– Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec)– First Input Delay (FID) measures the time from when a user first interacts with your site to the time when the browser is actually able to respond to that interaction.
  • Exit PCT– It defines the number of users (percentage) exited from a session.

OS (versions)

It denoted the version of the operating system from where the session is executed. For e.g.- Window XP, Window 10, etc.

Figure 21:OS version Performance Page

In the OS Version tab, we can see the following options as in Figure 21:

  • OS Version Name- It denoted the version of the operating system from where the session is executed.
  • Page Counts– This denotes the number of pages accessed in the session.
  • Onload (Sec)– Onload time occurs when the processing of the page is complete and all the resources on the page have finished downloading.
  • TTDI (Sec)– Dom interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built.
  • TTDL (Sec)– DOM Content loaded time is the point at which the DOM is ready and there are no stylesheets blocking the JavaScript.
  • Server Response Time (Sec)– Server Response Time is the wait time of the main URL.
  • PRT (Sec)– Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec)– This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec)– DNS resolution time is the time required to resolve the host name.
  • SSL (Sec)– This is the time required for SSL negotiation.
  • Cache Lookup– This is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)– Total time taken in downloading the main URL response.
  • TCP (Sec)– This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)– First Content Paint Timestamp reporting the time when any content is painted i.e. something defined in the DOM.
  • FP (Sec)– First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)– Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec)– First Input Delay (FID) measures the time from when a user first interacts with your site.
  • Exit PCT– It defines the number of users (percentage) exited from a session.

Browser & OS

 It denotes the browser and the operating system from where the user is operating.

Figure 22: Browser and OS Performance page

In the Browser & OS tab, we can see the following options as in Figure 22:

  • Browser-OS Name- It denotes the browser and the operating system from where the user is operating
  • Page Counts– This denotes the number of pages accessed in the session.
  • Onload (Sec)– Onload time occurs when the processing of the page is complete and all the resources on the page have finished downloading.
  • TTDI (Sec)– Dom interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built.
  • TTDL (Sec)– DOM Content loaded time is the point at which the DOM is ready and there are no stylesheets blocking the JavaScript
  • Server Response Time (Sec)– Server Response Time is the wait time of the main URL.
  • PRT (Sec)– Perceived Render Time is the time when the viewpoint area of the client browser is visually complete.
  • First Byte Time (Sec)– This is the total amount of time spent to receive the first byte response once it has been requested.
  • DNS (Sec)– DNS resolution time is the time required to resolve the host name.
  • SSL (Sec)– This is the time required for SSL negotiation.
  • Cache Lookup– This is the time taken by the browser to look up the main URL in the browser cache.
  • Download (Sec)– Total time taken in downloading the main URL response.
  • TCP (Sec)– This is the time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • FCP (Sec)– First Content Paint Timestamp reporting the time when any content is painted i.e. something defined in the DOM.
  • FP (Sec)– First Paint timestamp reports when the browser started to render the page after navigation.
  • TTI (Sec)– Time to Interactive is when the website is visually usable and engaging.
  • FID (Sec)– First Input Delay (FID) measures the time from when a user first interacts with your site.
  • Exit PCT– It defines the number of users (percentage) exited from a session.

Export as an XLS File

You can download the tabular view of the information in Excel file format by clicking the Export as XLS  icon.

Export Table as CSV

You can download the tabular view of the information in CSV format by clicking the Export Table as CSVicon.

Print/Download Graphical View

You can print the graphical view format of the information and can download it in various formats, such as PNG, JPEG, PDF, or SVG vector images.

Page Performance Report

The Page Performance Report displays a page scatter map with various attributes and filters. You can select parameters, such as onload, TTDL, TTDI, DOM time, and so on. Based on the selection, you can also specify the maximum time and bucket size. To view the details of any instance, hover your mouse over it. A pop-up is displayed with details.

Figure 23: Page Performance Report

The Page Performance Report displays the following information related to the page being accessed as shown in Figure 23:

  • OnLoad: Onload time is the total time consumed in the processing of a page and loading all the resources (images, CSS, etc.). This is the same time when DOM complete occurs and the JavaScript window onload event fires.
  • DOM interactive: It is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built. The DOM is how the browser internally structures the HTML so that it can render it.
  • Time to DOM Content Loaded: DOM content loaded time (DOM loaded or DOM ready for short) is the point at which the DOM is ready (i.e. DOM interactive) and there are no stylesheets blocking JavaScript execution. If there are no stylesheets blocking JavaScript execution and there is no parser blocking JavaScript, then this is the same as DOM interactive time.
  • Server Response: Server response time is the wait time of the main URL. It is the time from the main URL request (last non-redirect) starts to the time when the first byte of the response is received.
  • First Byte: Time to First Byte (TTFB) is the total amount of time spent to receive the first byte of the response once it has been requested. It is the sum of “Redirect duration”, “Connection duration”, and “Backend duration”. This metric is one of the key indicators of web performance.
  • Unload: Time spent in unloading the previous document (if any).
  • DOM Time: DOM time is the total time spent in processing DOM and rendering the page. It is the time from the main URL (last non-redirect) response received  by the  window onload event.
  • Redirect: It is the time taken by the browser to fetch all redirect URLs, if there is any redirection in fetching the main URL.
  • Cache LookUp: It is the time taken by the browser to look up the main URL in the browser cache.
  • DNS: It is the average time required to resolve a hostname.
  • TCP: It is the average time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • SSL: Time required for SSL/TLS negotiation.
  • Main URL Wait time: Server response time is the wait time of the main URL. It is the time from the main URL request (last non-redirect) start to the time when the first byte of the response is received.
  • Main URL Download time: Total time taken in downloading the main URL (last non-redirect) response.

Download Report

You can download the Page Performance Report in various formats including PNF, JPEG, PDF, or SVG vector image. To download the report:

  1. Click the Menu icon . The various download options are displayed, as shown in Figure 24 :
Figure 24: Print/Download Menu

2. Select the required format for downloading the report.

Page Performance Details

Using the Page Performance Detail analytics, you can analyze the page performance across multiple metrics. You can drill to any session causing a spike in the dashboard from a single page. Also, you can find the root cause for that spike using page performance details as it enables us to view all the details of the sessions.

To view the page performance details:

  1. Select the Page Performance Details option from the Analytics menu as shown in Figure 25.
Figure 25: Analytics Menu

2. The Page Performance Details window is displayed, as shown in the Figure 26:

Figure 26: Page Performance Details Window

The Page Performance Details window provides the following information:

 

  • Details
  • Resource
  • Domain

Details

By default, the Details tab is displayed in the Page Performance Details window:

Figure 27: Page Performance details Page

It provides the following page details including average onload and unload time, cache lookup, download time, and TTDL details:

  • Avg Onload: Onload time is the total time consumed in the processing of a page and loading all the resources (images, CSS, etc.). This is the same time when DOM complete occurs and the JavaScript window.onload event fires.
  • Avg DOM Time: DOM time is the total time spent in processing DOM and rendering the page. It is the time from the main URL (last non-redirect) response received to the window onload event.
  • Avg TTDI: DOM interactive time is the point at which the browser has finished loading and parsing HTML, and the DOM (Document Object Model) has been built. The DOM is how the browser internally structures the HTML so that it can render it.
  • Avg TTDL: DOM content loaded time (DOM loaded or DOM ready for short) is the point at which the DOM is ready (i.e. DOM interactive) and there are no stylesheets blocking JavaScript execution. If there are no stylesheets blocking JavaScript execution and there is no parser blocking JavaScript, then this is the same as DOM interactive time.
  • Avg First Byte: Time to First Byte (TTFB) is the total amount of time spent to receive the first byte of the response once it has been requested. It is the sum of “Redirect duration”, “Connection duration”, and “Backend duration”. This metric is one of the key indicators of web performance.
  • Avg Unload: Time spent in unloading the previous document (if any).
  • Avg Redirect: It is the time taken by the browser to fetch all redirect URLs, if there is any redirection in fetching the main URL.
  • Avg Cache LookUp: This is the average amount of time taken by the browser for finding the main url in the cache
  • Avg DNS: It is the average time required to resolve a hostname.
  • Avg TCP: It is the average time required for a TCP handshake. It does not include SSL/TLS negotiation.
  • Avg SSL: Time required for SSL/TLS negotiation.
  • Main URL Wait time: Server response time is the wait time of the main URL. It is the time from the main URL request (last non-redirect) start to the time when first byte of the response is received.
  • Main URL Download time: Total time taken in downloading the main URL (last non-redirect) response.

 

Page Performance Trend     

You can also visualize the Page Performance Trend by analyzing the page details in tabular and graphical form with all the performance parameters. You can find the highlighted peak on the graph. Hover on the line to view the overall details at that particular time as shown in Figure 28.

Figure 28: Page Performance Trend

Domain Trend

Click the Domain tab to view the domain timing over time in the Page Performance Details window. You can apply time filters and download this chart too.

Domains by Duration

This displays all the domains with their duration. You can identify which domain is taking the maximum time. Select the Average Duration option from the drop-down list as shown in Figure 29:

Figure 29: Domain Performance Page

Clicking the  icon displays the Duration graph window as shown in Figure 30:

Figure 30:Duration Graph Window

Domains Performance by Request Count

You can view a graphical format of the performance of all the domains based on the number of requests.

Figure 31: Domain Performance by Request Count

Domain Aggregate

As shown in Figure 32, you can also view the tabular representation of the performance of domains based on the request count.

Figure 32:Domain Aggregate

Resource Performance

The Resource performance table is displayed that provides an aggregate view of the resource timing across all domains. This helps in identifying the page bottlenecks. Few examples of Resource performance are Image File (.png), Java Script file (.js) etc. Click the Resource tab in the Page Performance Details window to analyze an aggregate view of the resource timing across all domains as shown in Figure 33.

Figure 33: Resource Performance

You can also analyze the domain trend in the graphical format by clicking the icon, highlighted in the following Figure 34 :

Figure 34: Domain trend ( graphical content)

Here, you can see the highest duration for this particular resource (/tag) due to which the corresponding domain took a long time to respond to the user. This data will help you to analyze the resource trend to identify the reasons for the high duration time for a particular domain. To view the details of any instance, hover your mouse over it. A pop-up is displayed as shown in Figure 35 :

Figure 35: Domain Trend Pop-up

Content Type Distribution

The Content Type Distribution report displays information in Pie-chart or Tabular form about the type of content accessed by the user, such as images, scripts, documents, stylesheets, and others as shown in Figure 36 and Figure 37.

Figure 36: Content type Request Count
Figure 37: Content type(tabular form)

Analytics Reports

The Analytics options enable you to analyze page performance reports based on various parameters, such as channels, user segments, device type, location, and so on.

  • Revenue Analytics
  • Form Analytics
  • Custom Metrics
  • Path Analytics
  • Marketing Analytics

Revenue Analytics

To access the Revenue Analytics section, go to Analytics > Revenue Analytics.

Select the Revenue Analytics option from the Analytics menu as shown in Figure 38.

Figure 38:Analytics

The Revenue Analytics window is displayed, as shown below in Figure 39:  

Figure 39: Revenue Analytics Window

The Revenue Analytics window displays Page Performance Vs Revenue that contains Page views /sessions/Order total/order count/Conversion Rate Vs Onload time.

Estimate the Event Impact on Revenues

You can also analyze the impact of an event on the revenues by using the Impact of Event option. This option displays the Event Impact Card window that enables you to perform the impact analysis of events by providing information such as the estimated revenue loss and conversion rate.

To estimate the impact of an event on the revenues:

  1. Click the icon in the Events The event options are displayed:
Figure 40: Event Impact

2. Select the Impact of Event The Event Impact Card window is displayed as shown in Figure 41.

Figure 41: Event Impact Card

 Click the Duration/time Filter icon  to specify the time filter details.

Figure 42:Time Filter

3. Click Done in the Time Filter window. You can analyze the impact of the event on your revenues according to the selected time period.

Then, a navigation bar is activated that allows the user to increase/decrease the values in the bar. And accordingly, the projected values are getting changed which can quantify the revenue opportunities.

Below is an example of this feature. On increasing the bar, the projected values, such as conversion rate, completed users, and revenue are also increased with the same ratio and you can quantify the revenue opportunities.

Form Analytics

The Form Analytics window as shown in Figure 43 displays the form analytics report where you can see the total number of views on each page along with various stats on the form, such as form name, total form interactions, total successful submission, total failed submission, and conversion rate.

Figure 43:Form Analytics

Clicking a form name, the form analytics report is displayed with the following details:

  • Overall Report: This displays the overall summary of user actions on a form, such as the name of the form, number of successful submits, number of page views, number of interactions, number of submits, number of drop off from page, and from the field, and number of failed submits.
  • Conversion Report: In Conversion Report, the user can review the step-by-step conversion analysis to see the user interaction with the form of the webpage.
  • Time Report: This report explains the average time taken by a user to fill that field and the average duration to fill the form completely. This report contains two sections – a form summary and field wise report.
  • Hesitation Report: It is similar to the Time report. Instead of fill time, it represents hesitation time for each field.
  • Refill Report: This report explains how frequently a visitor refills form fields to resubmit the form. This report contains two sections – form summary and field wise report.
  • Drop Report: This report explains from which field the user is abandoning the form and moving to the next page. It also contains two sections – form summary and field-wise report.
  • Blank Report: This report explains how frequently a user is leaving a field blank. It is similar to a drop report. It contains two sections – form summary and field wise report.

 

Custom Metrics

This section displays information, such as page name, custom field name, and its value. 

Figure 44: Custom Metric Selection

As shown in the Figure 44, select Custom Metrics from the drop down in Analytics.

After clocking we get the below figure of Custom Metric Filter.

Figure 45: Custom Metric Filter

Following fields need to be filled for custom metrics:

  • Last: Specify time filters, such as last duration (such as 15 minutes, 1 hour, 1 week, 1 day, 1 week, and so on)
  • Custom: Specify the required Start and End date range.
  • Select Channel: A channel is the medium through which a user can access the site. Select the Desktop option here.
  • Bucket size: From the drop down select the bucket size. It can be 5 min, 15 min, 30 min, 1 hour. The default is 1 hour.
  • Custom Metrics: Select the required custom metrics.

 

Path Analytics

Path analytics is the analysis of different user flows in a website. Each and every navigating path is a series of web pages that defines a visitor or a task.

To access the path analytics, select Analytics> Path Analytics and then select the required option:

Figure 46: Path Analytics

User Flow Report

The User Flow report is a nice refresh of the traditional click path report. Rather than looking at clicks from one page to another, visitors are moving between nodes. We can easily segment traffic through a site based on various dimensions of data. Connections in blue represent the number of visits that move between the nodes. Connections in red represent the drop off from a particular node. The user can visualize traffic on the website with different dimensions, such as OS, Browser, Location, Device type, and Referral. The capabilities of the view path are:

  • Identify the most preferred flow and least preferred flow, also identify the most converted flow and least converted flow. Improve the exit rate from such flow and increase the conversion rate.
  • Multilevel drilldown to understand the flow in more detail.

 Click any Node for further drilldown. The path associated with that node is highlighted. In the above example, highlighted flow for Windows OS and Welcome page as entry page. View Flow Report – Filters. There are the following filters:

  • Time
  • Channel
  • User Segment
  • Dimension – OS, Browser, Location, Device Type, Referrer.
Figure 47: User Flow Report

Navigation Summary

Navigation path analysis is all about analyzing different user flows in a website. Every navigation path is a series of web pages that define a visitor or task. It includes the steps that a user performs to complete the task, during a website visit or other UX process. The “top path” is the most common navigation path. It is the series of pages seen by your typical visitor. Click Analytics, then select Path Analytics and from the drop-down click on Navigation Summary.

Figure 48: Navigation Summary Path

Every site has these common or popular navigation paths. Path analysis can help understand the deviation in navigation from expected navigation to the actual navigation that’s happening within the website. This second path clearly shows that the user is facing some issues on the shipping page from where deviation from the expected popular path is happening resulting in zero conversion through this path. You might also discover something like an unusually high drop-off from a new page you’ve introduced, like a new home page or the new product page. Investigate whether the design of the new page might be obscuring the links or controls that lets traffic flow to the pages you want them to see next. In order to identify these navigation paths, related issues and further analyze them, path analytics reports can be used. Following are the reports which visualize in detail and provide information about each navigation path.

These components belong to Path Analytics, which helps in understanding the flow of users (traffic) on an application. Pages, which have a high exit rate, can be easily identified as well as it is easy to spot most taken paths or least taken paths.

Figure 49: Navigation Summary

Marketing Analytics

In Marketing Analytics, campaign parameters are added to the destination URL with the help of which we can collect the information about the overall efficacy of those campaigns, and also understand where the campaigns are more effective. Click the Analytics icon, then select Marketing analytics from the drop-down as shown in Figure 50.

Figure 50: Path to select Marketing Analytics
Figure 51: Campaign Data

Campaign Overview Report

The campaign overview report will list all the campaigns and metrics associated with them. To view the Campaign Overview Report, from the Analytics drop down, select Marketing Analytics.

Figure 52: Marketing Analysis

While the campaign list is clickable, clicking any particular campaign will redirect to the medium and source associated with it and depicts its all metrics: average session duration, page count, etc.

Figure 53: Campaign Overview Chart
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